Life insurance and COVID-19: Read our guide

The easy way to buy life insurance

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The easy way to buy life insurance

We do the maths

Calculating how much life insurance you need can be tricky. That’s why we do it for you.

You get the right cover

We only show you cover options that suit your needs. Making it easy for you to buy the right kind.

Protected in no time

You’ll be ready to apply in 5 minutes. This is the hassle-free way to get yourself covered.
We’re an independent online broker for life insurance, income protection and critical illness cover

Three types of cover


Life insurance

Pays a tax-free lump sum to your family or partner if you die


from £5/month


Critical illness

Pays you a tax-free lump sum if you’re diagnosed with a critical illness


from £5/month


Income protection

Pays you a tax-free monthly sum if you can’t work for medical reasons


from £5/month

Prices based on: healthy non-smoker



“Most Innovative Life Insurance Firm”

Life Insurance International Innovation Awards 2018

We’re funded by AXA

logo of axa

We’re backed by AXA, one of the biggest financial services companies in the world. This means solid foundations and industry expertise (and that we’re here to stay).

The easy way to buy life insurance


Call us to talk to our advisers

020 3514 6702

Our advisers are available
Mon-Fri 9.30am-6pm


Take our free online assessment